W I N D C H I M E S  ELECTRONICS
"It was my intention at first to bring all this together in a book whose form I pictured differently at different times [. . . ] I realized that I should never succeed [. . . ] the very nature of the investigation [. . . ] compels us to travel [. . . ] criss-cross in every direction [. . . ] The same or almost the same points were always being approached afresh from different directions"  (Wittgenstein's preface to his PI)
Considering a company as a field in which to exercise judgement, for example graphically: logotypes, and typography, come as categories to be answered. Company seems a good sized thing with interrelating parts. Consider this in such a way that the weight of importance will be redistributed among the parts productively.
HERE, we thought, having posited a company as a structure in which to discover reality, a BLOG like form could persist in presenting news. Honesty, Openness & Communication being radically necessary, but not necessarily easy: so, investigation assumes its communal character.